A Chemical Reaction Nominated for Three Emmys
Director Brett Plymale announced this morning that he has received notification of three Emmy nominations for the film A Chemical Reaction about the first town in North America to ban lawn and garden pesticides.
The film, shot and edited during 2008-2009, premiered at North American film festivals late in 2009 and early 2010 before embarking on a series of community screenings that are ongoing — including several next week during Earth Week in Canada. The film’s appearance on Maine Public Television in November of 2010 made it eligible for the regional Emmy Awards, which will be presented on May 14. The film will be up for “Best Documentary,” “Best Editing,” and “Best Videography.”
“Being nominated by New England’s chapter of the National Academy of Television Arts & Sciences is a great opportunity to draw more attention to this important story,” said Plymale, who has been nominated several times previously for Emmys. “From the moment we started shooting this film I felt honored to be a part of this amazing story and this recognition really goes to all the people out there standing up for what they believe in.”
The award ceremony will come just nine days after the 20th anniversary of Hudson, Quebec’s, historic ban on lawn and garden pesticides. Sued by ChemLawn (now TruGreen), the town fought back all the way to the Canadian Supreme Court — where it won in an historic 9-0 decision in June of 2001.
Twenty years from the ban and a decade from the court decision, Hudson’s story still stands as probably the most epic example of the power of community activism anywhere in North America. The town’s role in the anti-pesticide revolution in Canada will be celebrated at the Awakening Festival on June 18.
The largely untold story, however, is that of Plymale, who committed more than six months of his life and career on a largely unpaid basis to make a film that will resonate for years to come.