Seventh Generation Joins the SafeLawns Movement
The official announcement will come next week, but I wanted to let our members and followers know that Seventh Generation has joined the SafeLawns movement as a sponsor of the Foundation and as a Presenting Sponsor of the movie, A Chemical Reaction. This comes as a result of the company leadership viewing the movie in Burlington, Vt., last November.
We’re obviously delighted with this. With millions of customers and hundreds of thousands of subscribers to the company newsletter, it should be a great boost for the awareness of organic lawn care.
It’s also worth noting that their current campaign, Million Baby Crawl, aligns perfectly with the imaging and messaging of our movie. You should check out their videos: http://www.seventhgeneration.com/million-baby-crawl/